Senior Photography Workshop
Monday April 23rd. 9:00am - 5:00pm
Seniors can be both a challenging and rewarding clientele for a studio. Our home-based studio continues to see strong sales in this area with very high sales averages and equally high profit margins. In this class we will share ideas and concepts that you can immediately implement in your studio to effectively build a new program or strengthen an existing one.
In this power-packed full-day workshop we will cover all aspects of Senior portrait work including some studio time discussing effective marketing, pricing and collection-building strategies. After that we will head out for some work with our models on-location for shooting and instruction, including off-camera flash and posing techniques. Our wrap-up will conclude back at the studio for some workflow and editing tips and discussing our in person sales process. As a bonus, we will also share how our Senior Model program is actually one of our highest areas of profit, not discounted or giveaway. While this program will focus on the Senior market segment, any portrait photographer will find a great deal of value in this class.
*Limited to the first Ten registrants. All reservations are non-refundable.
What to bring:
Your camera! We will be shooting.
Lunch/dinner money, if we run long we might grab a bite of dinner too to wrap things up.
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